About the brand
myPOCacademy is an online training platform for healthcare professionals on point-of-care testing. The platform is developed by Abbott.
Project description
Brite has worked with this client since 2018 on a series of multifaceted projects incorporating both internal and external communications. We have supported the Client in translating strategy into effective Digital and BTL communication assets that support business development and build engagement.
Deliverables have included landing pages, newsletters, interactive presentations, event videos, and webinar support.
Our deep understanding of not only marketing and communication but also the medical field allowed for a successful long term collaboration with a growing scope of projects won
Credits
Chiara Caligara / Marketing and Sustainability Consultant
Akvile Mikalauskaite / Graphic Designer
Rachel England / Copy Writer