Smith & Nephew — Britetrend

Smith & Nephew engagement campaign

Smith & Nephew plc is a British multinational medical devices company.

Chiara Caligara / Marketing Lead
Karolina Nogalski / Marketing Lead and Project Coordinator
Akvile Mikalauskaite / Art Director

 

Brite partnered with the multinational medical equipment manufacturer to reinvigorate their team and deliver an internal communications campaign across 2020-2021. Brite designed and executed a campaign that strengthened product knowledge of the EVOS Plating System and generated a buzz internally. 

The primary goal was to drive significant sales growth across all EMEA markets and to build a stronger bond amongst a team that had been dispersed due to the pandemic. 

Brite have continued their partnership with Smith & Nephew for the second phase of this campaign.